![]() ![]() It slows down the registration process and makes for a poor event experience. Consumers are no longer carrying around physical tickets, and the days of carrying around clip boards with printed lists should be long gone. ![]() You’ll wait for upwards of an hour just to speak with a 1 of the 5 event volunteers who are manually crossing off names. If you’ve ever attended an event with a large attendance, you’ve likely waited in a mob-like crowd to gain entrance. Given this, it’s important for marketers to know which solutions, and tactics, can enable their brand activations, cut costs, and meet KPIs.īelow we’ll cover 6 solutions for improving your on-site brand activations, and proving the ROI of your campaigns: Registration/Check-In We’re also seeing more and more brands wanting access to data in real-time, ensuring their activations are running according to plan, and make changes where necessary. The ability to acquire and report on data during and after an activation is now commonplace. But with new technology brings new costs, and brands and agencies are under immense pressure to prove the ROI of their on-site activations. In today’s digital-first and data-driven world, marketers are able to leverage a number of digital solutions to increase engagement and drive consumers to action. ![]()
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